Ace Markets Digital Branding

Sandra Meek
25th February '13

A digital brand and website for Ace Markets, a new financial information resource site.

Ace Markets are a new financial resource, helping users find out more about binary betting and discover the best choice of broker.

We initially worked with the Ace Markets team to help define the story at the heart of their brand and the brand behaviours. Using these as a foundation we designed a range of brand expressions including a logo, colour palette and typography and photography approaches. We also developed a strapline explaining Ace Markets in simple terms.

The website was designed and developed for the Wordpress blogging system. This allowed the site to be easily updateable but also maintainable.

The brand was also implemented across social media, including Twitter and Facebook.

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